Brand identity
What is corporate identity?
Individual design that makes your company stand out among your competitors.
The development of brand and corporate identity helps to tell what you do, how you bring value, in a bright, accessible and interesting way. And it is not just a logo, it is colors, slogan, certain fonts.
It is not easy to express emotions through the screen – this is the main thing of corporate identity, to do everything to make your nonsense become recognizable.
Tasks of corporate identity:
Create the right impression of your firm
Make you stand out among your competitors and make you more visible and attractive;
Great advertising. Bright and memorable, which can be placed anywhere and not only on the Internet, but also on bags, pens, mugs and of course in any social network.
Developing a company style is a strong tool in promoting your business.
What does a corporate identity consist of?
- Your title and slogan. It is desirable that the title is not very long and easy to remember. A slogan is a memorable and motivating message.
- Logo. A trademark. Gives the opportunity to recognize you and distinguish you from your competitors. A constantly visible logo inspires confidence, and confidence encourages customers to buy again and again.
- Fonts. There are 2 types of fonts: serif and sans serif. You need to determine which ones you use and stick to your choice.
- Colors. Color evokes emotion and provides recognition.
- Branded pattern. A pattern that you use on printed documentation, products or on the web. Increases your recognizability.
- Business card and printing. Business card is a worthy advertisement of your business. To polygraphy we refer: gift cards, discount coupons, menus, price-lists, etc.
- Business documentation. Billing forms, diplomas, certificates.
- Souvenir products. These can be: key chains, badges, postcards. Souvenir products are usually used as gifts for clients.
- Website. The first place where people go to look for information about your company is the Internet. A website is a business card on the Internet and a worthy advertisement.
- Social media profiles. More and more people are using social media. It’s a big niche for new customers.
- Workplace. A place where company employees spend a lot of time and where clients go when they contact the company. Corporate colors, typography, logo in the design of the office – all this will evoke associations and be remembered even more firmly.
What will help define your corporate identity?
Вам поможет, если вы ответите на следующие вопросы:
What is your “unique selling proposition”?
Can you tell in one phrase what you do, for whom, and what is your uniqueness?
How are you better than others?
Stages of corporate identity development:
What will change if you order a corporate identity from us?
- You will be more confident in offering your services
- You will attract the right target audience
- You will differentiate yourself from your competitors
- You will be recognized and remembered
- Partners may be interested in you and offer to cooperate with them
Мы благодарны клиентам за обратную связь и ценим каждый отзыв о нас.
У Вашей компании есть фирменный стиль?
Поверьте, айдентика, цена которой доступна принесет вам не только узнаваемость, но и прибыль.
